SEO Stands for Search Engine Optimization, this basically means internet advertising and marketing. Traditional advertising in mediums such as; television, print ads, and billboards, are expensive ways to reach an audience. This audience is so vast that most of the time, the people who see the ads, are not looking for whatever it is that you are offering. Meanwhile, internet advertising costs are miniscule by comparison and reach a large, but more selective audience, those who are looking for things like your business or something very similar. This is like targeted advertising, and this is obviously more effective. Think about this, how many ads do you see for things you neither want or need? When you search something on the internet though, you’re looking for something that you need or want, you’re not combing through ads for a lawyer if you’re looking for a doctor, and vice-versa. This is how you can take advantage of this anomaly.